Thai

Barriers to Meat Reduction Thai, H. (University of Queensland), Fielding, K. (University of Queensland), Louis, W. (University of Queensland) The current research draws on the social identity approach to investigate how group membership relates to reducing meat consumption. Two studies were conducted that investigated how individuals who violate group norms by engaging in meat reduction […]

Judge

Vegans’ Motivations and Social Interactions: A Person-Centred Approach Judge, M. (University of Melbourne), Fernando, J. (University of Melbourne), Tan, N. (University of Melbourne) Research suggests that interactions with morally-motivated minority groups such as vegans can threaten the self-concept of non-vegans and produce negative backlash. In the current research, we explore this phenomenon from the target’s […]

Ruby

Comparing Motivations and Attitudes of Vegetarians and Vegans Ruby, M. (La Trobe University) Although a relatively large body of work has examined vegetarianism, empirical work on vegans is sparse. To better understand current veg*n motivations and attitudes, we recruited a sample of vegetarians (221 USA, 208 Australia), and vegans (372 USA, 228 Australia) via social […]

North

A Mixed Methods Approach to Explore Definitions of Veganism North, M. (Deakin University), Kothe, E. (Misinformation Lab, Deakin University), Klas, A. (Misinformation Lab, Deakin University), Ling, M. (Misinformation Lab, Deakin University) There has been substantial interest in examining socio-psychological determinants of veganism. However, there remains inconsistency within the literature and public discourse on the definition […]